Market Share Expansion
Expanded market share with 151 qualified customers for Arkman.
Challenge
Arkman operates in the construction and decoration sector. Growth had stalled in a competitive market; the existing customer base was approaching saturation and new customer acquisition costs were rising. The sales team depended on personal networks with no systematic prospecting process.
Solution
We pulled matching companies from a 25M+ database filtered to Arkman's ICP. Scored by industry, region, revenue size, and digital behavior signals. Personalized email sequences and LinkedIn outreach built a working pipeline within 6 weeks.
Result
151 qualified leads delivered. Revenue per customer from the new segment came in 25% higher than the existing average. First pipeline results arrived at week 6 — opening a channel Arkman had never systematically worked before.